How Are Marketers Adapting Strategies to Market in a Very Technical, Niche Industry?

Marketing in the NDT industry isn’t like marketing in any other space. The audience is highly technical, the products are complex, and trust matters more than hype.

In this edition of NDT Talks, we’re opening up a conversation on how marketers are adapting their strategies to communicate clearly, build credibility, and drive results in a niche, engineering-led industry. From content and community-building to lead generation and brand positioning, this panel will share what’s actually working — and what’s not.

Whether you’re a marketer, founder, or industry professional trying to make technical offerings easier to understand, this discussion will give you practical ideas you can apply right away.

👉 Join us on 12 February for a real, experience-driven conversation.